A stage four cancer diagnosis is hard enough. Now stack it with respiratory failure, a flooded house, and saying goodbye to a beloved dog, all inside a few days. That’s the real-life backdrop JC Cox brings to Saturdays in Jonesboro, and he tells it with the same blunt honesty Red Wolves fans have heard from him on the sideline for years.
We talk about how Arkansas State athletics became JC’s safe space as a kid in Jonesboro, riding his bike to practices and games because it was the one place life felt steady. That personal connection turns into a career in Arkansas State sports media, from early print and sports radio to betting on himself when coverage could have faded. If you care about the story behind the games, you’ll hear how local media, broadcasters, and loyal supporters helped grow A-State coverage into what it is today.
Then we get into Saturdays: what it’s like to work the sideline, why road trips build real friendships, and how memories of Coach Bill Keaty still shape the broadcast family. We also dig into college football right now, including NIL, the transfer portal, and the pressure for instant results, plus why Butch Jones’ detail and long-term approach feel different up close.
JC also shares the medical details he usually keeps private: the diagnosis, the fight to start treatment, the insurance delays, the targeted medication for a genetic mutation, the MD Anderson second opinion, and the moment his doctor called with scan results that changed everything. If this story hits you, subscribe, share it with a Red Wolves fan, and leave a review so more people can find it.
@Arkansasstatemedianetwork.com.